[Blog] USSCM MusicSwell(TM) Sunday, September 28, 2008

2008-09-28T06:36:00.001-07:00

[Blog] USSCM MusicSwell(TM) Sunday, September 28, 2008

Dear Musicmakers:

The US political and economic climate may be one of the furthest things from your mind. But as a musician, there are a lot of reasons to care about it. Whether you're following the political scene or not, you may be feeling or will feel the effects of a sudden 20% loss in the value of US homes. That's because the US economy is highly securitized by these "real estates" and big impacts on it affect spending internationally.

Why should this concern musicians, wherever they may live in the world? Because, while we may feel personally that music is a necessity, the number of dollars spent on music depends on people having those discretionary dollars to spend. Certain economic niches of the music business, such as music for media, may seem somewhat impervious to these market factors, but all will be affected...over time.

In fact, persons everywhere who earn a meaningful portion of their income from making music function as a small business.

That's why I'd like you to watch one of the most interesting and best videos I've seen. True, it is about economics and crisis, but it is so cogent and concentrated, that I'm confident each of you will take away valuable insights.

Here it is:

http://video2.harvard.edu:8080/ramgen/AAD-PAN/FinMktsPanel.rm

Please tell me what you think.

"Master Music At Home(TM)"

Professor John Amaral, Director
US School of Commercial Music
http://www.usschoolofmusic.com
617-666-4839

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2008-09-09T20:42:00.001-07:00

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2008-09-09T20:35:00.001-07:00

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[Blog] USSCM MusicSwell(TM) Sunday, September 28, 2008